Three Critical Questions You Must Ask About Your Web Traffic

1. How much web traffic are you getting right now?
2. How many of those visitors become your leads?
3. How many visitors become your customers?

Before you can start to increase the amount of sales coming through your web site or affiliate link, you must first know at a glance where you’re at right now…
Check your web hosting control panel or member’s area for ‘traffic stats’ and find how many unique visitors your web site received this month.
Now go into your autoresponder or mailing list server and see how many subscribers you have in your database. (if you don’t have an autoresponder get one quick!)
Finally, check your merchant account and see how many sales came through this month.
(Remember this report is for newbies too… read this and know exactly what it takes!)
In order to bring clarity to this lesson, here’s an example…
Bob checks his web traffic stats and discovers he had 453 unique visitors last month.
He logs into his autoresponder service and notices 64 subscribers have opted in to his mailing list and asked to receive more information from him via email…
He anxiously types in the web address of his virtual merchant account, enters his username and password and is redirected to a page displaying his total amount of sales from last month… five sales at $37 each, totaling $185 .
Not bad. But he can do better…
Bob removes a blank sheet of white 8" x 11" printer paper from his stack, grabs the blue felt-tip pen sitting next to his monitor and begins to write…
Web Traffic = 453 Leads = 64 Sales = 5 ( x $37ea)
64 / 453 * 100 = 14.1% 5 / 453 * 100 = 1.10% 5 / 64 * 100 = 7.81%
Here’s what the numbers unlock…
Bob gets around 14 out of every 100 unique visitors to subscribe to his optin list.
He’s averaging one sale for every 100 unique visitors to his site.
On average, more than seven out of every 100 subscribers produces a sale for Bob.
This lays out a road map.
If you write your own map based on what you learn from your statistics, you get a priceless blueprint to follow all the way to success.